What is Salvage title? Car Reviews

Car Brands in Nigeria: Why Honda and Toyota are in High Demand

By Femi Amisu Updated: 07/26/2022 Posted: 10/23/2018

The gloomy economic outlook in Nigeria might have affected a lot of industries and sectors. However, recent statistics clearly confirms the car-loving nature of many Nigerians. This is hardly surprising considering that car ownership in Nigeria is as much a status symbol as it is a means of convenience and comfort. Here is what you need to know about high-demand car brands in Nigeria.

Other areas might have recorded slow growth but the business of car sales and importation of cars doesn’t seem to be slowing down. According to the National Bureau of Statistics (NBS), Nigeria had a total of 11,547,236 cars in the last quarter of 2017.

From the same data, it was recorded that the vehicles in Nigeria were 11,547,236 based on the growth from the 11,458,370 vehicles recorded in the first quarter of 2017. Meaning that a significant 0.78% growth took place increasing the total number of cars by 88,886 vehicles most of this between March and September 2017.

This ultimately means that Nigerians are still purchasing vehicles. The stats may not show this but a casual stroll or drive on Nigerian highways or a brief chat with auto dealers will give you a good indication of the familiar brands Nigerians are opting for, usually Honda and Toyota.

However, before buying any car in Nigeria, you can click here to see factors you should consider before buying cars in Nigeria.

Further Reading

  1. Buying The Perfect Car: Top 5 Cars Suited For Nigerian Roads 
  2. Everything You Need to Know about Buying Used Cars 
  3. 30 Used Cars Under 30 MPG
  4. Importing Used and Salvage Vehicles From The United States To Nigeria 
  5. Considering a Used BMW for Sale? Here Are 10 Reasons Why You Should Buy One

Why are Japanese cars popular in Nigeria?

In Nigeria, based on the affordability, technical know-how, availability of spare parts and maintenance cost, Japanese brands are the most common car brands. They may not be the most suited to Nigerian road conditions but for a range of reasons which we will look at, there is a high demand in Nigeria for them.

  1. HONDA

Honda is a Japanese manufacturing car company that has succeeded in stealing the hearts of Nigerians. With different models like the pilot, accord, civic and the recent Acura, Honda has continued to grab increasing chunks of the Nigerian auto market.  It is difficult to argue against the efficiency of Honda cars as many users and dealers agree that Honda cars give you your money’s worth.

  • What technical Specs makes Honda Cars so popular in Nigeria?

The Honda Accord is the most popular Honda car in Nigeria and we will use the 2007 model to illustrate why. This Honda Accord is a four door five passenger sedan car that operates on a transmission of 5-speed manual w/OD. Other favourable features include the 166-hp, 2.4-liter I-4 (regular gas) fuel efficient engine. This is a significant reason for its popularity amongst Nigerians and explains its preference as a first car.  

b. Usage Factors

Its maneuverability is top-notch and comes with industry standard safety features at affordable costs. If you chose to buy pre-owned from U.S. auctions, it is even more affordable. Structurally, it is strong and can survive harsh crashes.

For repairs and maintenance, many Nigeria auto mechanics and repair shops have acceptable levels of knowledge about Honda cars. This means that you can get your Honda car fixed quickly and adequately in the vent of faults or just routine servicing.

Nigerian roads, however, take a toll on Honda cars especially with ball joints, steering racks, and shock absorbers. However, as a user, you must be really perceptive. Honda cars don’t just break down or develop faults out of the blues. Paying attention to sounds, handling amongst other factors will help you enjoy your car better and longer avoiding the common pitfalls most owners find themselves in.

c. Pricing

You can get a used 2007 Honda Accord at “Buy Now” prices of between NGN300, 000 – NGN750,000 from Auto Auction Mall, depending on the status of the car. A simple search will bring up other models you might be interested in as well. If any interests you, you can chat live with our specialists or send a mail to [email protected] for assistance in the buying process.


Most popular brand in Nigeria? That’s Toyota. Toyota was founded by the Japanese; Kiichiro Toyoda in 1937 and has grown to be the largest car manufacturing company. So far, Toyota has blessed Nigerians with brands like the Highlander, Camry, Corolla, Lexus and so much more. Some of its high points include ease of maintenance, fuel conservation, and affordability. Everyone wants a Toyota and it is common to see entire dealerships stocking only Toyota cars. They also have higher second-hand value owners can cash in on when looking to change their cars.

  • What technical Specs make Toyota Cars so popular in Nigeria?

Toyota cars are top-rated on Nigerian roads and are mostly in high demand as a first car or for use as cabs for ride-sharing platforms such as Taxify and uber in Nigeria. This is not by chance.

Affordability, availability of parts, and technical know-how puts Toyota in the mind of car lovers. Using the 2007 Toyota Camry for illustrations, here are some features and specifications that make Camry cars perfect for use in Nigeria. This hybrid car is a comfortable sedan car that can accommodate five people, conserve fuel, and has an incredible engine performance too. Fuel conservation is at 40CTY/38HWY, horsepower- 147, has four-wheel disc brakes, automatic transmission, and engine – gas/electric: 14 2.4L/144.

As a Nigerian living in a city like Lagos with daily traffic and road condition challenges, you will consider this car very valuable.

b. Usage Factors

Fuel Economy and Technical Knowledge of Mechanics.

As earlier stated, Toyota cars have been built to conserve fuel an example is Toyota Corolla models. Compared to other car makes, auto experts agree that Toyota cars are not too complicated to fix. Over time, Nigerian auto mechanics have been able to build an arsenal of knowledge and experience fixing Toyota cars so you don’t need to go far to find a capable auto repair shop time. It is rare to find an auto mechanic who doesn’t know about Toyota cars.

Availability of Parts.

This may be a deal breaker for many car brands but not Toyota. You can get spare parts of any Toyota car from your local retailers, large auto markets such as Ladipo in Lagos, direct shipping from the company or even from Nigerian online auto markets. Wherever you are in Nigeria, finding spare parts for your Toyota cars is not a hassle.

c. Pricing

Toyota cars are also not very expensive, depending on the model. As you know the cost of luxury Toyota cars will undoubtedly differ from sedan cars. According to autoauctionmall.com, for Toyota Camry’s depending on the year, you’d be looking at prices ranging from NGN 508, 199.85-NGN1, 000 000 or more.

Another brand that continues to see a rise in adoption in the Nigerian market is South Korean car brand KIA. KIA has found roots in Nigeria. Mostly due to affordability, fuel efficiency and the presence of service centers, an increasing number of companies including banks have adopted KIA models as their official cars. Aesthetically, KIA vehicles are pleasing and it is no wonder why these cars are increasing in numbers on Nigerian roads. The major drawback is its sentimental loss of value in pre-owned vehicle markets.

Other honorary mentions include Mercedes, Volkswagen, BMW, Land Rover, and Chevrolet.  However, the most common brands by far are Honda and Toyota and here’s why.

There are lots of reasons why Toyota and Honda cars are perfect for Nigerians. The primary reason: affordability. Aside from that, cars are reliable for their price range. Additionally, they can conserve fuel and are very affordable, making them perfect for the roads.

Lastly, buying your car from autoauctionmall.com is easily your best shot at buying choice cars at such affordable rates. So visit Auto Auction Mall today and thank me later.